Born and raised in the Bay Area, a native of San Francisco, I have grown up spending time and loving all parts of San Francisco. From at time when you could walk into the San Francisco Giants batting practice at Candlestick Park and players would stop to sign your program, to standing outside our first night club line at City Nights. San Francisco was for everyone and I loved every square inch.
Throughout the years as I have created a variety of businesses, all of which have been inspired, contemplated, and executed to become stable and financially successful. Each endeavor stands alone. My creativity coupled with an entrepreneurial spirit and my love for San Francisco has lead to my most exciting and challenging project yet. I currently own the domain, iheartsf.com, along with various retail trademarks that includes a turn key e-commerce line. Over 15 years ago, an idea inspired by a friends’ tattoos of San Francisco landmarks and the graffiti art in our city, I wanted to elevate tattoo and graffiti artists work through a retail/streetwear clothing line. However, as soon as I learned the domain iheartsf.com was for sale and had never been used before, I realized that it was an opportunity for this website to have a global presence, and a retail clothing line would not suffice.
Once I realized the potential of this domain, as a true humanitarian, I developed a business plan to help transitional families off the streets and into secure, safe housing, where they could rest, recover and be nurtured, all while gaining the necessary skills to become a functioning part of society again. Those of us who have lived before and after the “tech industry” took over the Bay Area, know that many of these companies and their technology have caused this great economic divide in our city. However, a few months into this venture, I came to really understand the amount of money that it will take to achieve this goal of transitional housing, which means that I needed to know the right people or be the right people, neither of which I was.
iheartsf has evolved into a 3 prong project in which all 3 ideas come to support each other for the greater good. With revenue from advertisements, iheartsf the podcast can initiate change in real time, helping families off the real streets…no red tape needed.
It’s all of these reasons and so much more why iheartsf. I know there is an organization out there who wants to do more with it. I’m open to discuss.